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Linkin Park links up with Lotus F1 Team
May 23 2012

Linkin Park links up with Lotus F1 Team


Lotus F1 Team launches its first iPad App in collaboration with one of worldâs biggest rock bands.


Monaco sees the free driving, graphical, and musical experience download âLinkin Park GPâ launched on the iTunes Store from Thursday, May 24. Emanating from a unique creative collaboration between the Lotus F1 Team and Linkin Park, âLinkin Park GPâ allows iPad users to drive a Lotus E20 F1 car and interact with a 360° environment to create an original remix of Linkin Parkâs worldwide hit single, âBurn It Downâ. The app utilises an interactive user remix experience for the first time on the iPad - with multiple audio tracks and live effects synchronised and mixed in real time in response to user actions on the accelerometer sensors and
multitouch screen of the device. As a result, users are put closer to the music by zooming into sections of the song â even individual instruments - to create a unique listening experience that is nonetheless recognizable as the hit song on the album.

âWe are really happy to be able to collaborate with Lotus F1 Team to create a first-of-its-kind game that combines the thrill of Formula 1 with our song. Our fans love Formula 1 and this is very fun way for them to be able to interact with our music,â said Linkin Park co-lead vocalist Mike Shinoda. In order to celebrate the launch of this app, both Lotus E20s will feature a Linkin Park logo in Monaco this weekend. Linkin Park GP is available free on the iTunes Store from Thursday 24th May to coincide with the bandâs tour of Europe and the USA, which starts on the following day in Portugal. The bandâs highly anticipated new album, LIVING THINGS will be released on June 26th in Canada.

The video teaser of âLinkin Park GPâ is available here: http://youtu.be/mOHCrW39Zy4.
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